Adam is the Co-Founder and CEO, Go Live Data

With over two decades experience of working in the data and marketing industry with a particular focus on email marketing, Go Live Data’s CEO, Adam Herbert, has spanned a career of working and supporting several market leaders. Across this time, Adam has helped leaders and their organisations with market sizing, supporting the growth of the alternative lending and fintech space to guide data driven marketing and client acquisition results in 100s of millions of businesses looking to secure finance. He now runs his own businesses to drive change in what is seen as a stagnated industry. With a particular focus and track record in business strategy, operations, product marketing and sales, Adam’s professional career has always been focused on helping customers drive revenue via strategic data lead strategies and has guided some of the world’s largest businesses through GDPR to help update and maintain a compliant database. Adam enjoys reading and photography in his spare time and is based in Altrincham.