Simon Iddon

Simon’s experience covers everything from commercial and business consulting to being a strategy advisor. He has led innovation and successful business and technology transformations and created products featured in Gartner’s Magic Quadrant.

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be Retail Social: a virtual fitting room and virtual try on

be Retail Social is leading the evolution of the digital retail shopping experience as we know it. Startups Magazine spoke with Simon Iddon, Founder & CEO about how the company is providing users more confident and informed shopping decisions.