Nicole Fu

Nicole Fu is a full-stack marketing consultant to tech startups. Uncommonly technical and analytical, she is a conversational coder and is particularly interested in applying tech for social and environmental impact. She has spent the last 7 years developing and executing marketing strategies for tech companies, with a focus on SaaS startups. Prior to starting her consulting business, she served as marketing lead at 2 startups in Montreal. Nicole has a Bachelor’s degree in Mathematics and Statistics and is a long-time advocate of women in STEM. Amongst other things, she currently mentors young, diverse founders with OneTech’s FoundersDoor pre-accelerator programme, and lectures at Ada, the National College for Digital Skills.

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Bootstrapped marketing that’ll win your first customers

Let’s face it. Sales and customers are a startup’s bread and butter. Even if you’d like to go the VC route, you need to show traction. But how do you acquire users and customers without much, or any money? Seems like a chicken and egg problem doesn’t it.