Articles by Mikhail Damiani | Startups Magazine

Mikhail Damiani

Biography: Mikhail Damiani is the Managing Director & Co-Founder of Blue Bite, a B2B software platform that connects brands and consumers through products. His industry acumen was initially honed at GCA Savvian in investment banking, where he focused on mergers and acquisitions within the tech sector. Realizing that mobile devices would play a significant role in the information age, Blue Bite was launched in 2007, and has evolved into a leader in connecting people with information through IoT.

1 Articles Published | Follow:

Brands are Changing the Way They Connect with Consumers

As brands aim to connect with consumers, they have to stand out among the crowd. With the average consumer seeing up to 10,000 ads a day, brands constantly fight for consumers’ attention with print and digital ads among a slew of other content on social media apps as they scroll — not to mention trying to stand out with unique product design and brand appeal.