Articles by Michael Stausholm | Startups Magazine

Michael Stausholm

Michael Stausholm is the founder and CEO of SproutWorld, the company behind the world’s only patented plantable pencils. He was working in sustainability in the textile industry when he came across the idea of the pencil online, created as part of an MIT college project on office items for the future. Seeing the potential, he bought the rights and patented and developed the product for worldwide sale. The pencils, which are sold to consumers in ranges such as Thankyou, Feel the Love, Kitchen and Bee packs, are also sold to businesses who brand them for their own use.

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Combating fakes with AI

Michael Stausholm of SproutWorld explains how his company has saved a huge amount of money…

Five taboos purpose-led startups need to dispel to be successful

There is a lot of wisdom that comes from having built up a successful sustainable business from the ground-up. Although I can now attribute them as ‘learnings’, many purpose-led start-ups perceive them to be modern-day taboos. The truth is, for your startup to not be a part of the 20% that don’t survive beyond their first year, or the 60% that go bust within their first three years, you need to be able to dispel the following five taboos for your startup to thrive.