Melissa Snover

Melissa Snover is CEO and founder of Nourished. It produces 3D-printed personalized-nutrition gummies and a range of tailored nutrition gummies for everything from the menopause to better sleep, immunity, skin health, and child health. For more information, visit https://get-nourished.com/

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How to raise venture capital investment as a female-led SME

Trying to secure investment in your company from venture capitalists can be very daunting for leaders of SMEs or startups. It could have taken you years of hard work to realise your business goals, and now you find yourself negotiating the complex and cutthroat world of finance with experienced, shrewd professionals who might want a significant share of your operation.  

Boosting investment in UK female-led businesses

Recent findings from the government’s Invest in Women Taskforce paint a concerning picture for female entrepreneurs in the UK. Private-equity investment in women-led businesses dropped to 1.8% in the first half of this year, down from 2.5% in 2023. This decline exacerbates an already challenging landscape, where fewer than 6% of active equity-backed companies have female founders.