Lydia Berman

Lydia Berman is an accredited brand, marketing and business strategist with 25 years experience from startups and small independents to scaleups and global brands. She cut her teeth in-house at Eurostar, before working on projects for the likes of Bose and Singapore, and now focuses on startups seeking support on design, brand, marketing and growth services. 

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Neurodiversity is your business superpower: how different thinking styles are reshaping business success

Richard Branson, Alan Sugar, Theo Paphitis – the roll call of dyslexic business leaders reads like a Who’s Who of British entrepreneurship. Yet for years, traditional business planning has remained stubbornly one-dimensional: linear, text-heavy, and distinctly spreadsheet-shaped.