Josipa Majic

Jos is the CEO and Founder of subscription management company, Revuto. Jos launched Revuto off the back of her own personal experiences as a consumer within the tech industry, without prior training in science or tech. She entered into the fintech industry with the aim to be among the first solutions that will help customers to make more conscious and financially responsible decisions, irrespective of the unconscious biases she has faced along the way. Before launching Revuto, she was also the founder of Tacit, a company that develops AI emotional analytics tools for businesses, giving them a unique insight into how people truly feel.

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How can startups ensure success in the subscription economy?

Subscriptions seem to be everywhere around us these days; they are here, and they’re growing more than ever. The benefits of shifting to a subscription model is motivating many of today’s disruptive tech companies. Take a look at Apple, for instance; this is a company that used to be known for their premium consumer devices, and now they have expanded their business to offer additional services and subscriptions.