Jay Singh

Jay is a growth marketer who has spent his career helping SaaS businesses grow. He started his journey with Red Sift as their first commercial hire and then went on to build his own startups before becoming a growth consultant for startups. He has a passion for all things digital and making complex technologies easy to understand. 

1 Articles Published | Follow:
A non-technical founders guide to SAML SSO AUthentication

I have always worked in tech, so have needed to understand the technical nature of the products we are building. This process has generally been over-complicated for me so I now always try to write a guide for non-technical people like me. It turns out that once you understand it you can explain it to other non-technical people much easier.