Francesca Baker

Francesca Baker is a copywriter and marketer. Everything she does is about communication and connection, and she works with organisations of all sizes to get their message out into the world. You can find out more at www.andsoshethinks.co.uk.

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Where to start when it comes to creative writing?

As a writer, of course I think words matter to your business. But they really do. They are how you communicate to customers, stakeholder and employees. They are how customers experience your product. They are what sell you. They rouse people to action.