Chris Spratling

Chris Spratling is the founder of Chalkhill Blue Limited, a leading business coaching and consulting practice that specialises in helping business owners to scale their companies’ operations and achieve successful exits. With over 30 years in business Spratling has been an entrepreneur, a strategic mergers and acquisitions professional, and a trusted business coach who has owned, bought, and sold multiple seven-figure businesses himself. His recently launched book The Exit Roadmap equips readers with the essential knowledge needed to avoid costly mistakes and sell their business profitably. From vital strategies to drive business value and increase a company’s attractiveness, to the secrets to a smooth transition, no part of the sale process is overlooked.

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How to increase your business’ value through customer loyalty

Over my 30 years of experience buying and selling businesses I’ve gained a deep insight into what buyers want when they look for a company, and I’ve come to the conclusion that there are several factors that they take into account. Specifically, I refer to these as the 10 drivers of business value, and of the most important drivers is high customer loyalty.

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