If you are a manager or startup founder reading this – and you probably are, based on the title of the magazine – then you are probably already overloaded with ambiguous, random advice on how to build culture. Or you’re inundated by LinkedIn posts telling you how you’re a terrible person if you don’t let your staff work from Bali year-round on a four-day work week. Or you’ve read a couple of Walter Isaacson biographies and now you’re thinking the trick is to act like a dictator.