Alan Jones

Alan is a successful technology entrepreneur and business leader, he was Founder & CEO of Virgin Hot 100 Company, Shuttle Technology Group and awarded Fast Track 100 Innovation Award. He has experience in startup businesses through industry sale, positioning of new innovation, ground root to reorganization of small medium enterprises. Alan is currently Co-Founder and CEO of YEO Messaging, an ultra secure private communication platform that enables users to fully control their messages and content while authenticating the recipient using patented continuous facial recognition. YEO has been named Best Cloud Security Product 2022 by Computing, has secured a spot on the Startups 100 list and is changing the way businesses communicate.

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How falling in love with your product can lead to its demise

As a ‘serial entrepreneur’ with four successful exits under my belt, I’ve learned that one of the most important lessons for any founder is to never fall in love with your product, for love is blind. It may sound counterproductive at first, but hear me out.