The startup playbook says: hustle harder, stay responsive, show up consistently, outwork everyone. For AuDHD founders, that playbook is a recipe for burnout. I know because I’ve watched it happen. I burnt out spectacularly as a teacher and now I coach women who are discovering their neurodivergence while trying to build businesses. The pattern repeats: brilliant, driven founders forcing themselves into productivity systems designed for brains that work nothing like theirs, then wondering why they’re falling apart.
Markets are breaking down, technology is shapeshifting beyond recognition, and ‘business as usual’ is becoming an increasingly unviable path. The fuels that once propelled businesses to success, scale above all else, mechanical efficiency, and unconditional growth, are now liabilities disguised as virtues. The next five years will demonstrate that the biggest threat to a healthy, functioning business isn’t competition, but irrelevance.
A team of experts with over 15 years of experience in funding businesses has launched Aneli Capital, a fund to support early-stage startups in the Baltics, Poland, and other Central and Eastern European (CEE) countries. The €35 million fund will primarily focus on Information and Communication Technology (ICT) as well as robotics, space, photonics, and energy startups, with the goal of helping them grow and become ready for follow-on investors.
The agentic vibe-coding platform, Emergent, has announced a strategic investment from Google’s AI Futures Fund. Launched in May 2025, the fund supports AI startups with capital, early access to cutting-edge AI models, and direct support from Google’s experts. Emergent will leverage this investment and support to further accelerate talent acquisition, product development, and expansion of its platform across the globe.
Half-time at Old Trafford is always loud, but inside our dressing room it felt strangely focused. We were catching our breath, a few of the lads grabbing jelly babies and Jaffa Cakes, when one of the coaches slipped in and whispered something to Steve Coppell. Coppell called the room to attention and delivered the news straight: Rooney had gone off injured.
International expansion is the ultimate growth lever but also one of the fastest routes to failure if mishandled. I’ve seen ambitious startups spend millions on new markets only to retreat within a year, and I’ve also watched careful, measured plays turn into rocket fuel for growth. The difference comes down to timing, planning, and leadership.
Most founders will tell you they are bringing AI into their business. Some talk about it with genuine excitement, others with a quiet sense of panic, and a few with the hope that automation might finally fix the chaos they’ve been ignoring for years. The truth is far less glossy. AI rarely fails because the tools are weak. It fails because the organisation behind them isn’t prepared for what the shift actually involves.
European technology investing can no longer be relegated to the continent’s economic sideline. New movement in the sector and regular activity over the past few years have made it one of the primary infrastructures on which other industries and services are built. Every month, Zubr Capital publishes a brief look at how this European tech sector is evolving, not just to summarise, but to better understand what the market is building towards.











