Online event series to help next generation of startups adapt and thrive in 2021

Right now is a once-in-a-generation opportunity for a significant rethink, rewire and reset - but it won’t happen with the same tools and the same instruction manual of the past.

Re:set is an online event taking place on the 2nd-4th February. Providing free access to creators and startups who want to start or elevate their branding journey; whether you're an established business looking to pivot, a startup wanting to break the mould, or have a new idea, you’d like to get off the ground.

Set up by Ursula Hutchinson of Konichiwa agency and Re:form, who wants to empower mission-led business owners to get behind their purpose and branding through accessible tools, resources, and consultancy. Having founded Konichiwa during the last recession to help startups to thrive, Ursula is no stranger to guiding businesses through unchartered territory, with a bold, forward-thinking attitude and a wealth of experience behind her. 

The event will cover a variety of areas across branding from experts across the industry; the power of purpose in a crisis, launching a brand in 2021, building a 360 brand and inspirational startup stories. With influential speakers such as; Lara Sheldrake cited as one of the most influential female founders of 2020 (Startups Magazine), National Prince's Trust Ambassador, Grace Graham, Sophie Hebdidge from Techniclarity - a platform for women in tech, and Rosa Rosa ter Kuile from Rising Arts Agency. (More on speakers here).

Taking a 360 approach to business as well as branding, this online event series, will inspire, get clear on your purpose and set goals with interactive sessions and workbooks, and touch on other relevant subjects, such as wellbeing, finance, and mindset. Attendees will leave with actionable steps to take away for the year ahead, evaluating the need for change, navigate the challenges ahead and thrive in this new world. 

So let’s take the time to, reflect on our achievements and lessons from 2020 and visualise where we want to take ourselves for the next generation of business.

Register for free access to panel discussions and discounts on workshops via the landing page, individual events should be signed up for via Eventbrite.

Startup Details

Startup Details



Re:form is a brand consultancy working with mission-led brands to redesign a changing world. Bringing better access to branding and business advice through resources, tools and 1-on-1 consultancy. It was set up by Ursula Hutchinson in September 2020, on the belief that we have a once-in-a-generation chance to embrace the space outside of our comfort zones and to develop a new instruction manual for our rapidly changing world.

  • Headquarters Regions
    Bristol, UK
  • Founded Date
    September 2020
  • Founders
    Ursula Hutchinson
  • Operating Status
  • Number of Employees