Most employers lack insight into employees’ health and wellbeing needs

According to recent research by Towergate Health & Protection, 58% of employers lack a clear understanding of their employees' health and wellbeing needs.

Debra Clark, head of wellbeing at Towergate Health & Protection, comments: “Recognition of the challenges with which employees may be struggling could be better across all four pillars of health and wellbeing. It is vital that employers obtain a better insight into the needs of their workforce, so they are able to better support them.”   

The study revealed that only 44% of employers strongly believe they have a solid grasp of their employees’ financial needs. This is closely followed by 43% who feel confident in their understanding of mental health needs, 42% in physical health and wellbeing, and just 40% in social wellbeing.

When it comes to identifying the health and wellbeing support that employees actually require, employers employ various approaches:

  • Feedback through line managers or directly: 45%
  • Staff surveys: 43%
  • Employee forums and/or focus groups: 41%
  • Formal reviews: 41%
  • Informal anecdotal feedback: 38%

Although employers are using a mix of methods to gauge employee needs, there is room for improvement to ensure the right support is provided.

It's crucial that employers actively engage with their workforce to understand their needs, rather than making assumptions. A combination of formal and informal feedback mechanisms is recommended, as using multiple methods can capture a more comprehensive picture. Additionally, regular check-ins are essential, as employees’ health and wellbeing needs can change rapidly.

The range of available support options is constantly expanding, making it important for employers to consult with experts on the best strategies to implement. Tailoring support to the specific needs of the workforce is key, as different demographics may have unique requirements. Effective communication about the available support and how to access it remains critical.

Debra Clark says: “Our research shows that employers do not have a great understanding of the health and wellbeing needs of their employees, but they are making efforts to change this. With a little guidance on what support is available and how best to ensure this fits the needs of their workforce, employers will be able to benefit from healthier, happier and more engaged and productive employees.”