Established in 2021 by Chris Caffrey, Legacy Club aimed to modernise networking by moving away from traditional conference room gatherings and brief pitches. It envisioned a supportive environment where leaders could engage in genuine conversations and enjoy a variety of real-world advantages.

This approach swiftly positioned the club as an essential membership for entrepreneurs seeking to advance their careers. As a result, the community has emerged as one of the most recognised and respected networks in London for founders of startups and scaleup businesses.

Keen to unleash the full potential of Legacy Club, Chris brought in scale-up branding experts ParaStudio to create and deliver a complete rebrand that would elevate the offering and embolden its members to be the difference, as ParaStudio’s founder, Dan Cushing explains: “Two things stood out head and shoulders for us with Legacy Club: firstly just how impressive their rise has been in such a short space of time and secondly, how committed their founder, Chris Caffrey, is to one thing; people. The whole offering is based with the members front and centre in all they do. That commitment runs through their entire DNA, and from a brand perspective, that was music to our ears. Our remit was simple – capture this essence and elevate them out for their big commercial step change. This brand is going places, and it’s an absolute pleasure to be part of it.”

Retaining everything that has made it so popular with entrepreneurs, including access to premium co-working venues, hotels, and private member clubs such as The Century Club, as well as a schedule of events and lifestyle benefits, the new look Legacy Club will launch in April with a bold new vision for its members.

“We are very excited for this next chapter of Legacy Club”, says founder, Chris, “a chapter that will allow us to engage and support even more of the UK's best business leaders.

“Our rebranding represents a confident step forward, reflecting our dedication to providing unparalleled value to our members and maintaining our position as London’s premier business leader network.”