ChaChing now collaborates with over 3,000 businesses in the UK and 1,000 in the US, providing an innovative and cost-effective platform for advertisers to grow their customer base.

Williams, who previously played a key role in TikTok Europe’s go-to-market strategy, is bringing his expertise to ChaChing, steering the company towards continued success. "At ChaChing, we’re combining performance-based advertising with data-driven strategies to deliver real-time cashback and dynamic shopping experiences for our consumers. We’re just getting started," says Williams.

Why ChaChing Stands Out

ChaChing is not your typical cashback platform. It combines product discovery with an innovative Cost Per Order (CPO) model that ensures advertisers only pay when a sale is completed – no fees for clicks, impressions, or traffic. This performance-based approach minimises wasted ad spend while driving real, measurable results.

What Advertisers Gain:

1. List in just 30 seconds: ChaChing enables advertisers to get their products in front of consumers in as little as 30 seconds, making the platform as fast as it is effective

 2. Unlock new revenue streams for entertainment and banking partners: Unlike some banking and CTV platforms that charge for audience insights, ChaChing enables your audience to become a direct source of revenue. Our innovative model provides banking partners and entertainment publishers with new opportunities to monetise their existing customer base. We believe in helping you make better decisions with your data, without charging for basic customer insights and reports

 3. 90% cashback to shoppers: ChaChing sets itself apart by returning 90% of the CPO fee to shoppers in the form of cashback. This drives significant traffic and conversions, creating a win-win for both brands and consumers

4. Protection against returns: One of the standout features of ChaChing’s model is its full refund of the CPO fee if a product is returned. This ensures that advertisers only pay for confirmed, retained sales

Transforming the Marketplace

Under Williams’ leadership, ChaChing is disrupting traditional advertising models and offering a better way for advertisers to reach their target audience. ChaChing’s Gold, Silver, and Bronze tiering system incentivises advertisers to adopt best practices, rewarding those who use the platform effectively with enhanced visibility and opportunities for growth. The platform has already caught the attention of major players in the industry, including top names from the finance and entertainment sectors. ChaChing’s ability to align the interests of shoppers and advertisers while protecting advertising spend is helping brands unlock new opportunities in the market.

ChaChing: The Future of eCommerce Advertising

As ChaChing continues to grow, its ambitions are clear. The platform is expanding into new verticals and working tirelessly to provide advertisers with efficient, risk-free solutions to grow their businesses. With its self-service portal and real-time bidding capabilities, advertisers can easily manage campaigns while only paying for actual sales.

Joel Williams and his team are committed to reshaping the eCommerce landscape. “We’re not just building a platform; we’re creating a new revenue stream for partners and empowering businesses to grow in a more meaningful way,” Williams explains.

For brands looking to capitalise on this innovative approach and achieve their advertising goals with zero risk, ChaChing is the ideal partner.

To learn more, reach out to Joel.Williams@ChaChing.me and discover how ChaChing can transform your advertising strategy and grow your revenue. ChaChing is the future of performance-based advertising, providing measurable results for advertisers and unmatched rewards for consumers.