Smell has the power to invoke memories, arouse emotion, and alert our evolutionary instincts to warn us of danger. Such a sense, therefore, has real potential to tap into something very tangible for consumers. Yet, during the virtual reality (VR) craze that has come over the consumer and even business market, smell has remained largely untapped. We’ve, for instance, heard fuss about a VR treadmill to incorporate further immersion into the realm, but not seen the same for smell… until now.
Fashion and its supply chain is the third largest polluting industry. It emits 10% of global greenhouse gas emissions, releasing 1.2 billion tonnes of carbon dioxide per year, more than the shipping and aviation industry combined. Yet unlike say the oil industry, fashion is one sphere where consumers can exercise a greater level of control in their interactions with it. Whering was created to highlight that control.
We are at the beginning of a technological renaissance that will see many of us shifting away from the limitations of a 2D screen and moving into a 3D world. Immersive technology is here, and it will change all of our lives, just like the internet did 20 years ago. This is the concept of Metaverse and virtual and augmented reality (VR and AR).
South Summit Brazil 2024, the leading meeting of the global entrepreneurship and innovation ecosystem co-organized by IE University and the Government of the State of Rio Grande do Sul, will extend the registration period for its Startup Competition until January 12th. In this third edition, the 50 finalist startups will be chosen and will compete to be the most innovative project.
Corporate Christmas rewards and recognition can go far in improving employee experience. It’s all about togetherness at this time of the year and keeping spirts high by rewarding people with new experiences and incentives that can be shared with family and friends will be much appreciated and valued.
In a landmark collaboration that marries scientific prowess with an unwavering dedication to improving patient lives, Deep Science Ventures (DSV), an avant-garde venture creator headquartered in London, has announced a pioneering partnership with Parkinson’s UK, the charity driving better care, treatments, and quality of life for those affected by Parkinson’s.













