“We're entering the age of generative AI, and on-device generative AI has the potential to profoundly impact how we interact with our devices,” said Amon. “Running AI pervasively and continually on the device will transform our user experience, making it more natural, intuitive, relevant, and personal, with increased immediacy, privacy, and security. I’m excited to share more about how our devices will be seamlessly integrated into our lives at CES.”

Qualcomm is a leader in on-device generative AI technology delivering solutions with high-performance, low-power accelerated computing, coupled with unrivaled connectivity to drive new experiences across devices. Snapdragon platforms integrate intelligence on the device, whether a smartphone or next-generation laptop, XR device, or new software-defined vehicle, and will enable generative AI experiences to scale and reach their full potential.

During his almost 30-year tenure at Qualcomm, Amon has steered the development of a leading and differentiated product roadmap, spearheaded Qualcomm’s 5G strategy and global roll out, and drove the company’s diversification to serve multiple industries, including automotive, computing, and extended reality. The company has been proud to showcase its innovation during its decades-long legacy as a CES exhibitor and an active CTA member.

“Qualcomm has built on decades of technology leadership to become one of the world’s leading AI innovators. Now, they’re helping AI to scale and bring new user experiences across devices,” said Gary Shapiro, president and CEO, CTA. “Cristiano will offer a glimpse into that future.”

Qualcomm joins an ALL ON roster of announced keynotes including L’Oréal, Walmart, Nasdaq, Siemens, Elevance Health, and HD Hyundai. The CES keynote page will be updated as additional speakers are announced.