MyAlice Expands Operations to Saudi Arabia with AstroLabs to Revolutionize Customer Engagement in E-commerce Sector
Marketing Manager at Startups Magazine. Rachel picks up the writing…
Since 2021, the company has been helping online businesses, especially e-commerce firms, deliver exceptional customer experiences across multiple channels, thereby gaining a better understanding of their customer’s unique needs and preferences.
Building on its success in international markets like South East Asia, UAE, Oman & Pakistan, the company aims to scale its presence in the Kingdom by empowering local brands to increase conversion rates, improve customer satisfaction and achieve deeper visibility.
“Saudi Arabia has become a hotbed of development and growth, and we are thrilled to support MyAlice as it continues to advance its mission to become a revolutionary force in the e-commerce omnichannel technology and customer engagement space in the Kingdom. There’s never been a better time to explore the opportunities this thriving sector has to offer,” said Alex Nicholls, director of expansion at AstroLabs.
Co-founders Shuvo Rahman & Daniyal Baig attested to the growing market opportunity owing to government support and the presence of key e-commerce players such as Zid and Salla. By launching integrations with Salla & Zid, the company is able to strengthen its presence in the Saudi market and tap into an active roster of 60,000+ Saudi-based online businesses.
“To complement the growth and help execute Saudi Arabia’s Vision 2030, MyAlice provides businesses with a single platform to grow revenue by providing best-in-class customer engagement driven by automation and co-piloting,” they continued.
With its advanced capabilities, support and large enterprise client base, the company is well-equipped to create strong competitive moats in the $13.6 billion e-commerce market by serving larger sets of Saudi-domiciled brands and merchants.
In conjunction with the company’s Saudi expansion, MyAlice has recently participated in the Techstars Founder Catalyst program, signifying a significant step for MyAlice in its commitment to integrate with the local ecosystem and gain a stronger foothold in one of the largest e-commerce markets worldwide.
2024-07-09




