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18 Jun
Better Words: Writing for luxury

Better Words: Writing for luxury

FREE
Webinar
Online Events
Host:
Reed Words
  • Date
    Thursday,18 Jun
  • Location
    Eventbrite
  • Time
    08:30 AM
  • Price
    Event Price
    FREE

How language can make your brand desirable for the right audience — and help you meet your targets 

When it comes to finding the right voice in luxury, there’s more than one way to skin a crocodile.

In this session, we’ll dive into our experience with luxury brands to answer questions like:

  • What’s different about writing for luxury brands?
  • Is there a ‘luxury voice’?
  • How can words elevate a brand?
  • Can a luxury brand be both storyteller and salesperson?

We’ll share a palette of premium voice personas — from The Butler to The Poet — to inspire your own writing.

And our writers and expert guests will be on hand to answer your questions.

About Reed Words

We’re a team of strategic writers, working with clients around the world to build their brands through language. From Penhaligon’s to Net-A-Porter, we’ve helped luxury brands stand out with brilliant, unforgettable language.